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The Importance Of SEO In Your WordPress Site The search engine is the first tool you use when you want to know or find something online. If you want Internet users to notice your site, you must make sure that it appears in the Google search results. And you must not just aim to appear in searches but ensure that it shows up on the top of the list.It’s possible through SEO. You need to optimize your site for the search engines. That’s because a site appearing on the first page of SERPs has better chances of increasing traffic. They also seem trustworthy and credible.Although you can choose other platforms, WordPress offers various tools that let you fully optimize your site for the search engines.But before creating your WordPress site, make sure to follow these steps first. 1. Choose A Reliable Host Your hosting provider is vital for your site’s SEO effort. Having a good and dependable host can help your site in landing on top of the SERP.Keep in mind that your host c...

The phrase SEO tool is an umbrella term that includes any piece of software or service which can: Help you improve your website’s visibility Build a credible online brand Garner strategic and competitive intelligence Research keywords and links Track social media performance Create better content and Grow your website Because of this, SEO tools are an important part of any online entrepreneur’s resource arsenal. Luckily, the internet abounds with dozens upon dozens of SEO tools, covering a wide range of functions. Below there is a list of 10 of the most popular SEO tools out there, with explanations of how they can assist in your online business. 1. MozBar If you are interested in link building, then this is one of the most convenient browser extensions you can get. MozBar lists important SEO metrics for each web page you visit, including domain authority, page authority, on-site HTML elements, and number of backlinks. It also allows you to highlight ...

What Is Negative SEO? Negative SEO is the practice of implementing black hat SEO techniques on another site. Usually, an SEO attack is unleashed by a disgruntled competitor and his or her minions with the goal of reducing that site’s rankings.    Most SEOs are happy to play by the rules. We publish our content, we promote ourselves on social media, and we roll with the punches every time Google updates their algorithm.But sometimes not often, mind you get on the wrong side of someone who doesn’t share your scruples. They play dirty. They might try to bog down your website with hundreds of spammy links, flood Yelp with fake reviews, or just hack your website outright. Here are seven things you can do to protect your website against negative SEO. 1. Perform Regular Link Audits Regular link audits are good practice for any business, but they can save your bacon if you’re ever the victim of a negative SEO attack. Monitoring your link profile growth is hands d...